Whatever the location of your next adventure, we’ve done the hard work for you. We’ve analysed just under 47 million #roadtrip hashtags across Instagram to discover the very best routes and locations anywhere in the world.
Now you can find your next life-changing experience.
The first step begins now. To help plan your next road trip you can take an interactive tour of the top 20 most popular road tripping countries on the planet. Which one is next on your bucket list?
These are the countries, cities and global routes where the road trip revolution runs and runs. They are the most popular spots for the #roadtrip hashtag. Check them out and dream of your next drive.
Wow. This is it. This is what those trailblazing travellers that have gone before you have shown to the world. These hotspots and attractions are hashtagged the most alongside #roadtrip. Just look at them!
The World’s Most Popular Roadtrips has been brought to you by Europcar.
Images used in this piece have been published by; Tbennert, Alexander Blecher, blecher.info, Jeremy Thompson from Los Angeles, California, Lienhard Schulz and Todd Dailey, under the
Creative Commons Attribution-Share Alike 2.0 International
Creative Commons Attribution-Share Alike 3.0 International.
The list of road trip hotspots was compiled by analysing over 47 million social media posts from across Instagram that used the hashtag “#roadtrip” between 2016 and 2017 and was sourced via Crimson Hexagon. The locations of these posts were then ranked by volume at a country level, state level and city level to show where in the world the ‘roadtrip’ hashtag was most popular.
To discover the most popular road trip routes, the most mentioned locations were analysed to map popular routes between two or more locations over five markets (USA, UK/Europe, France, Australia and Worldwide).
In order to understand the most Instagrammed hotspots and attractions, a sample of posts were taken from the most popular regions and mentions of attractions were then weighted with the volume of posts from that region to create a list of the most popular attractions to visit on a road trip.